Foreigners’ Behavior

18 Nov

Foreign families traveling together, or even single adults will be tempted to take a meal on the run. The larger chains benefit greatly from it due to brand loyalty and equity. If a brand is well known, traveling consumers will be more likely to use the establishment as a safety net, especially when traveling with children. Their expectations are also significant: the same quality of service that is found in their home country is expected everywhere else.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: